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📶 21st Century Marketing: Winning Attention Through Side Projects

📶 21st Century Marketing: Winning Attention Through Side Projects

44 examples of side project marketing to earn traffic

Side projects are cool, and winning attention is hard.

It’s becoming more difficult to attract new customers, and savvy companies are figuring out new ways to break through the noise.

Here are 44 non-traditional marketing examples that startups have used to win traffic.

Devtools is a database of 250+ tools for developers.
Nimble Editor is a visual code editor that lets you design web components.
DTC Arena is a database of direct-to-consumer brands and their contacts.
What’s In My Fridge is a web app that shows food recipes based on what's in your fridge.
No-Signup Tools is a curated collection of web tools that don’t require registration.
Nocoloco is a list of no-code templates made with Softr.

VenturePact built an app cost calculator with Outgrow.
PR Database is a list of 4,000+ startup journalists made with Airtable.
Startup 101 is a list of bite-sized startup lessons.
Notion Web Designer Hub is a system for managing your freelance projects made with Notion.
Checklist Design is a list of best Ui and UX practices made with Webflow.

SiteCheck: Website security tool by Sucuri
Internet Speed Test: Internet speed checker by HighSpeedInternet
Ad Spend Calculator: Data-driven ads budget planner by HubSpot
Pablo: Social media image creation tool by Buffer
Custom Playing Cards: Custom playing cards by Cartamundi
Zappy: Screen capture tool for remote teams by Zapier
Open Startups: Companies with open revenue metrics by Baremetrics

SaaS Pages: Best landing pages with a focus on copywriting and design by Versoly
Marketing Examples: Landing page, email and ad marketing examples by SwipeWell
Crypto Tax Software by CoinTaxList is a software directory built with Softr.
NoCodeList was built in Bildr and Airtable.
Neal Agarwal built Neal.Fun with 24 tools.
Pixel True made UI Kits, Mockup Generator and Design Cost Calculator.
Conversion Sciences launched the Conversion Rate Optimization course.
WeLoveNoCode made NoCode List that features 2000+ no-code tools and platforms.

Ali Mese made Freebie Supply that brought many freelance clients and 2,000,000+ web views.
Z1 made How Much to Make an App that shows how much it will cost to make an iOS or Android app.
Jay Clouse launched the Creative Elements podcast that led to new projects and opportunities.
Universum published Employer Branding NOW about the brand image of the most attractive employers.
Stefan Palios launched the Remotely Inclined newsletter that generated public speaking opportunities, podcast and blog interviews.
Jessica Hische made Should I Work for Free and Daily Drop Cap that brought new clients and let her stand out in the design community.
Flow Ninja published Webflow Resources & Templates and Webflow Checklist to help the Webflow community improve website design and workflow.
Business Tools by Shopify help you sell and grow your retail business.
Developer Utilities by Retool help you with common front-end and back-end tasks.
Tools for Developers by Embarcadero is a list of professional app development tools.
Toptal Utilities by Toptal is a list of tools for developers, designers, finance experts, project and product managers.
Veed Editing Tools by Veed help you cut, trim, crop, transcribe videos, add subtitles, progress bars and more.

Marketing Automation Tools by ActiveCampaign is a list of marketing templates, generators, checklists and more.
SEO Tools by Moz is a list of tools for link building and analysis, keyword research, webpage performance, local listing audits and more.
Free Tools by HubSpot help you grade your website, build your buyer persona, create email signatures, generate blog post ideas and more.
Confluence.VC built a VC database, software recommendation database, VC salary survey, and a glossary of commonly-used terms.

This week's episode is brought to you by:

Brex: The largest modern corporate card

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Their modern corporate card platform gives your team access to corporate cards, rewards, banking alternatives, spend management, and financial modeling.

There's a reason that 91% of the latest YC batch chose to go with Brex.

Looking to level up your finance team?

Links we like:

🔎 Search for targeted lists of investors

💬 How to make a name for yourself

🔮 The future of solo capitalists

👀 50 emerging VCs to watch

➡️ The four hour life

⭐️ Great thread of advice for solopreneurs

Jobs:

Confluence.VC Job Board

Curated job postings from top venture capital firms along with the the portfolio companies they invest in. Roles are targeted for investors, community builders, operations, and sales.

https://confluencevc-jobs.pallet.com/jobs

Touchdown Ventures is looking for an analyst in Philly

Touchdown has founded or managed more corporate venture programs than any other firm, and we work with some of the world’s most successful corporations. This is a great role for those that want to develop skills to grow into next generation leaders within VC.

Tweet of the week:

Frank Slootman has taken three companies public, one of which was the largest software IPO of all time.
Here's his playbook for business:
— David Perell (@david_perell)
Jan 30, 2023